Courtney Scharf in CMF Trends
Courtney Scharf Discusses the Future of Entertainment
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What consumers do in their free time speaks volumes to their buying habits, and few people understand this relationship better than Trend Hunter's Senior Vice President of Research Services Courtney Scharf, who's futurist keynote focuses on the Future of Entertainment. In light of this, Courtney sat down with CMF Trends to discuss some of her favorite entertainment experiences of the year. In an article titled 'What is the future of entertainment?' featured on CMF Trends, writer Laura Mingail focuses on a few specific installations, experiences, and trends to highlight the evolving entertainment industry. Courtney cites the YouTube House Pop-up as a prime example, as it "speaks to a desire for online interests to be translated into the real world, where consumers can connect with like-minded fans."
Read the full article on CMF Trends here.
References: trends.cmf-fmc
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